In August, the Gerber Group’s Manhattan bars and restaurants started hiring more workers in preparation for an influx of customers returning to the offices the following month.

The labor crunch meant those restaurants weren’t fully staffed even after the hiring push, which turned out to be a blessing in disguise for the company when the rush of business never came to pass.

“Obviously, we were hopeful that everyone would start going back to their offices in September, but with the delta variant, it’s been pushed back to October, or in some instances, next year,” CEO Scott Gerber said.


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