Fonterra ought to focus more on punishing farmers who pollute or abuse their livestock, a farming leader says.

Commenting on the dairy giant’s new strategy called the Co-operative Difference, Federated Farmers Golden Bay president Wayne Langford said he believed a “bigger stick” needed to be used on poor performing farmers.

Fonterra has announced it will reward the best farmers by “recognising” them, although it will not pay them a premium for their milk, as Synlait and Miraka do.

It would punish poor farmers by suspending milk collection but did not say what other measures it would introduce, other than “taking a firmer line with those that persistently fail to meet minimum standards”.


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